Wednesday, September 28, 2011

To REx or Not To REx, That is The Question

The concept i3 sitting pretty in Chicago recently during a commercial shootIn just about two years from now, you will be able to walk into any BMW showroom and drive away with an i3 electric car. It will be the first electric car BMW sells. Shortly thereafter, you will be able to buy that same i3, but with a gasoline engine range extender that BMW is calling REx, as an option. BMW hasn't commented on the cost of the REx option, but it's likely to...

Thursday, September 15, 2011

BMW CEO: BMW i3 Will Cost Less Than a 5 Series

 BMW CEO Norbert Reithofer recently stated that the 2013 BMW i3 would cost less than a BMW 5 series sedan. While that may not be earth shattering news, it does give us a pretty good idea where the i3 will be positioned price wise. List price for a new 528i is currently about $45,000 so my thoughts that the i3 would be somewhere between the $35,000 price that Car & Driver recently reported the i3 would cost and the rumors that it would be...

Monday, September 5, 2011

BMW i3 Spotted in Chicago Filming a Commercial

It's only a short clip, but it's nice to see the concept i3 rolling down a street in Chicago. Although the concept has features like glass doors and roof, you can really see from this what the car will look like. On stage at the unveiling is one thing, but watching it drive on the street in the video gives a better sense of it's dimensions and shape. I can't wait until we see it in production tr...